OUR STORY

The story behind the business was formed when we witnessed the high demand of gift set businesses and noticed the struggles of the people when buying gifts especially when they lack in time. One more thing is their problem when it comes to wrapping and how to present their gifts appealing and unshameful to give. Our team decided to open up a business that provides ready to give gift sets. Where the consumers have the freedom to either choose a category as a content of their gift set or just let the business pick for them. The business also considers the affordability and quality of the product as almost more than half of the target market are expected to be students which the business believe have limited or shorter budgets when buying gifts compared to the older ones. 

 

As we explore and look for ideas about gift set businesses, That’s a Wrap learned how to produce the product. Since the process was quite easy to do, we considered offering different categories to choose from as the process of either one the category available will go through the same process of completing a particular order; the business will only be doing the packaging process as the content of the gift box will be bought made.  Offering different categories to choose from, random assortment and customization will provide a higher possible number of consumers.